Using PLS-SEM to Model Family Business Behavior When Addressing the Protocol

Maria-Isabel Rodríguez-Zapatero; Leonor Pérez-Naranjo; Magdalena Rodríguez-Jiménez; Isabel Ramírez-Faz

doi:10.24310/ejfbejfb.v8i2.5567

Autores/as

Maria-Isabel Rodríguez-Zapatero Universidad de Córdoba España
Leonor Pérez-Naranjo Universidad de Córdoba España
Magdalena Rodríguez-Jiménez Universidad de Córdoba España
Isabel Ramírez-Faz Universidad de Córdoba España

DOI:

https://doi.org/10.24310/ejfbejfb.v8i2.5567

Palabras clave:

Empresa familiar, Protocolo, Teoría del comportamiento

Agencias: No

Resumen

El artículo analiza los factores que influyen en la familia empresaria a la hora de abordar un protocolo familiar. Aplica la teoría de la conducta planeada y mediante ecuaciones estructurales (PLS-SEM) analiza los datos recabados a 98 integrantes de empresa familiares procedentes de Córdoba, España. La investigación persigue explicar como la intención de iniciar el proceso de firma de un protocolo en la empresa familiar está moderada por su factibilidad, que a su vez viene influenciada por el deseo de alcanzar el pacto y la utilidad percibida en ello. Los resultados confirman las hipótesis de investigación planteadas y abren líneas de investigación futuras que permiten replicar el modelo considerando variables moderadoras en la modelización (etapa generacional, etc)

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Biografía del autor/a

Maria-Isabel Rodríguez-Zapatero, Universidad de Córdoba

Maribel. Rodríguez Zapatero, Ph.D. in Business Administration from the University of Córdoba, Spain. She is an Associate Professor at the Faculty of Tourism, department of Business Management at the University of Córdoba. Her research focuses on Tourism and Hospitality Marketing and Management and Family Business. She has contributed to a wide range of research projects, conferences, book chapters and journal articles.

Leonor Pérez-Naranjo, Universidad de Córdoba

Leonor M. Pérez, Ph.D. in Business Administration from the University of Córdoba, Spain. She is an Associate Professor at the Faculty of Tourism, department of Business Management at the University of Córdoba. Her research focuses on Tourism and Hospitality Marketing and Management. She has contributed to a wide range of research projects, conferences, book chapters and journal articles.

Citas

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