Sons of Relax
DOI:
https://doi.org/10.24310/Umatica.2020.v2i3.11202Keywords:
Málaga, Relax Style, Costa del Sol, Urbanism, Development, PhotographyAbstract
‘Sons of Relax’ aims to analyze how tourist activity has profoundly marked the Costa del Sol: its territory, its socioeconomic structures and also the identity of its inhabitants -as is my case-. This project presents the first part of the project: a catalog -a subjective archive- composed of architectural details of some of the most emblematic buildings of the so-called “Estilo del Relax” (term coined by Diego Santos). The proposal is based on an emulation of the trip that Diego Santos, Carlos Canal and Juan Antonio Ramírez made on the N-340 in 1986. This trip result in the book “Estilo del Relax”, book that was expanded in 2010 with “El relax expandido”, in which collaborated Pedro Marín Cots, Iñaki Perez de la Fuente and Maite Méndez Baiguez. Both trips in turn mimic the trip that Venturi, Brown and Izenour made on the Las Vegas Strip in 1968, from which “Learning from Vegas” emerged. In conclusion, the project uses the trip as a tool to learn -to analyze and criticize- that deep change in the territory and identity of the Costa del Sol, to understand the territory in which I have grown up and that has moulded the identity of its inhabitants.
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