Capacidades innovadoras como estrategia de crecimiento en PYMES familiares.
DOI:
https://doi.org/10.24310/ejfbejfb.v3i2.4044Keywords:
Empresa Familiar, Capacidades Innovadoras, Crecimiento Organizacional, PYMES FlorícolasAbstract
Actualmente las capacidades innovadoras de las empresas familiares son un factor determinante para sobrevivir y obtener éxito, pues se convierten en una estrategia cuyo desarrollo y fortalecimiento depende de la gestión de la actividad innovadora realizada desde el interior de las organizaciones. Este estudio analiza el tipo de capacidades innovadoras presentes en mipymes familiares con el objeto de conocer el grado de contribución que brindan al crecimiento organizacional. Mediante un análisis exploratorio y descriptivo en pymes familiares productoras de flor en Villa Guerrero Estado de México, se encontró que las capacidades innovadoras incrementales impulsan en mayor grado el crecimiento organizacional de este tipo de empresas debido a su propia naturaleza.
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