Mexico’s indoor fitness sector by 2023: analysis from its differents regions
DOI:
https://doi.org/10.24310/riccafd.2023.v12i1.15926Keywords:
local development, business, trainning, lifestylesAbstract
The objective of the study is to analyze, compare and reflect on the fitness sector in the interior of Mexico, from different locations located in four of its regions. The study replicates for the second time in the Mexican context the methodology of Fitness Trends From Around the Globe. When analyzing the top five fitness trends by state, we found that there are nine trends present: exercise programs and weight loss, functional training, specific training for a sport, personal training, exercise programs for children/teens, strength training with free weights, small group training (group training), healthy diet and aerobic training. The continuity of the study in the coming years will allow the solidity in the longitudinally of the same, also, will allow the incorporation of new local contexts in the analysis (south-southeast and northeast), and with it to offer competitive advantages to the sector.
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