Musculación y los nuevos valores estéticos en la narrativa social hispana contemporánea

Abstract

The purpose of this study was to understand from a socio-anthropological approach, the cultural background that permeates physical exercise, inside the centers of bodybuilding and weight training, where male bodies are deconstructed, under the aegis of strength, virility and esthetic. In this extensive documentary design and the hermeneutical-dialectical method were used; where the documentation was the applied technique and the bibliographic matrix, as well as the analytical content matrix, the instruments used. Its elaboration was supported by the documentary battery proposed by authors such as: Morales (2020), Martinez (2020), Vilas (2019), and Ocampo (2019), among others. After completing the confrontation of the contents selected for this purpose, it was possible to broadly contemplate the human and social behavior, manifested by the men who dedicate themselves to cultivating their physique from otherness, at the same time, they reflected on the interests that lead them in their alterity to integrate into the community of weightlifters. It could be concluded that contemporary Hispanic society seeks to recognize in the male aesthetic values loaded with Eurocentric tradition, since in the personification and corporeality of him the male model adheres to the classic schemes of white beauty.